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Alma Unveils New Video for Her Recent Single ‘Lonely Night’

Finnish pop powerhouse ALMA releases the video for ‘Lon​ely Night’, which is directed by Deni Cheng and produced by Tiistai.

The evocative visual tells the story of a young woman anticipating the arrival of her crush to a party, followed by the chaos and heartbreak that can come from caring for someone more than they care for you.

“The ‘Lonely Night’ music video was a super important project for me” Alma explains. “I told my story in the song and I wanted someone to make almost like a short movie out of it! I think we did great! My own character in the video is more like my own brain in real life telling me the reality but I always go with my heart end of the day! And sometimes we get hurt by it!”

‘Lonely Night’ is the next instalment from her highly anticipated debut album Have You Seen Her?’ set for release in September 2019. The track is produced and written by ALMA and HitImpulse (Kygo, Ellie Goulding, Steve Aoki) who collaborated with her before for ‘Chasing Highs’ platinum single.

Part of a new wave of female powerhouses that have something to say, ALMA is forward thinking, engaged and opinionated on issues from women’s rights to body positivity and sexuality. Having worked extensively with her friends Charli XCX, Tove Lo, Zara Larson, Dua Lipa, and Halsey, ALMA​ has spent the last few months writing and recording with Miley Cyrus. She has co-written two songs for Miley’s latest EP ‘She is Coming’, including female empowerment anthem ‘Mothers Daughter’ and ‘Cattitude’ ft. RuPaul.

She says of the experience: “Working with Miley has been a dream! The first time when we met we just clicked it was super easy and real!  It’s crazy how two people with such different backgrounds can have so many of the same thoughts and feelings. Sure we like to party but we also talk about the deep stuff and then we put all our experiences good and bad into songs together. I can’t wait for people to hear all the tracks we’ve made!”

ALMA is a force to be reckoned with, following her critically acclaimed EP “Dye My Hair” with platinum single “Chasing Highs”, smash track “Phases” FT French Montana (including an exclusive Charli XCX directed video) and her 2018 mixtape “Heavy Rules”; she has garnered over 350 million combined Spotify plays and topped iTunes charts around the world.

Debut album ‘Have You Seen Her?’ is set for release in September 2019 and is on track to continue her rise on the international pop stage.

After an incredible performance in Glastonbury last weekend (where she caught up with Miley Cyrus) Alma continues this summer with lots of festival appearances as well as with a headline European tour in autumn!

2019 SUMMER TOUR DATES:
July 03 – Elwood Festival, Austria
July 05 – Ruisrock  Festival, Finland
July 06 – Roskilde Festival, Denmark
July 12 – Mad Cool, Spain
July 13 – Panama, Germany
July 14 – Ilosaarirock, Finland
July 18 – Tammerfest, Finland
July 19 – Pori Jazz, Finland
July 21 – Das Fest, Germany
August 03 – Neverworld Festival, UK
August 10 – Flow Festival, Finland
August 13 – Sziget Festival, Hungary
August 24 – Reading Festival, UK
August 25 – Leeds Festival, UK
August 31 – Electric Picnic, IRE

2019 HEADLINE TOUR DATES:
October 01 – The Haunt, Brighton, UK
October 02 – Electric Brixton, London, UK
October 03 – Academy 2, Manchester, UK
October 05 – Academy, Dublin, Ireland
October 06 – TV Studio, Glasgow, UK
October 08 – La Maroquinerie, Paris, France
October 09 – Melkweg Oude Zaal, Amsterdam, Netherlands
October 10 – Bürgerhaus Stollwerck, Cologne, Germany
October 11 – Rotonde, Brussels, Belgium
October 13 – Zoom, Frankfurt, Germany
October 14 – Plaza, Zurich, Switzerland
October 15 – Columbiahalle / Kesselhaus, Berlin, Germany
October 16 – Niebo, Warsaw, Poland
October 18 – Club Hollywood, Tallin, Estonia

Watch Lon​ely Night’ video below:

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