American Urban Radio Networks has announced the launch of it’s new interactive sales division, AURN Interactive (AURNi).
AURNi has partnered with Internap Network Services Corporation to sell advertising to Internap’s more than 500 radio streaming clients, spanning all formats and reaching over 5 million online listeners each month.
AURNi will be able to target advertiser’s campaigns to a specific audience utilizing zip code, city, age or demographics to ensure campaigns only reach highly qualified recipients. This will allow advertisers to have better reach control by the advanced targeting capabilities offered online.
“Online advertising enables consumers to take immediate action in response to our advertisers messages,” said Howard Eisen, Executive V.P. of Sales for American Urban Radio Networks. “We are excited to offer these new advertising opportunities to our current and future clients in this interactive age.”