The relaunch of Arista records was announced today by Sony Music's Rob Stringer. The relaunch will be headed by David Massey the former Island Records CEO. Massey will continue to be based in NYC and report directly to Stringer. Arista's new concept will be as a broad creative. Massey's daughter Clio, who is currently an executive at Sony/ATV Music Publishing, will join her father at Artista.