If you want to get an idea of just how lucrative streaming platforms have become for the major labels today, check this out.
We converted both fiscal reports into US dollars, based on the prevailing average exchange rates in the first half of 2018.
That was up by approximately $635m on the equivalent joint tally in the first half of 2017.
Here’s where things really get fun.
This $2.38bn combined haul in H1 2018 was worth approximately $92m a week, $13m a day and $550,000 an hour for the two combined companies.
Go on then.
That was worth approximately $173m a week, $25m a day and… oh wow… just over a million dollars every hour.
No wonder Vivendi is stating that it will only sell a chunk of Universal to a buyer if it can “extract the highest value”.
The biggest-selling artist at Universal in the first six months of this year was Post Malone.
It’s worth noting, however, that UMG’s H1 results only included two days of sales for Drake’s record-breaking 25-song set Scorpion, which arrived on June 29.
The rest of that particular little cash bonanza will be reflected in the firm’s earnings next quarter.